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Insider Filings - FISHBACK DANIEL R
Last Updated 
8-Feb-10
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FISHBACK DANIEL R: Declared Holdings
Company/RelationshipReportedShares  Ownership
DemandTec, Inc.
Officer
NasdaqGM:DMAN
(historical quotes, profile, other insiders) 		27-Jan-10
9-Oct-09		60,000
   18
60,018		  Direct
  Indirect  
  Total

Insider & restricted shareholder transactions reported over the last two years
DateSharesStockTransaction
27-Jan-10 26,600DMAN Option Exercise at $0.40 per share.
(Cost of $10,640)
27-Jan-10 26,600DMAN Automatic Sale at $5.90 per share.
(Proceeds of $156,940)
26-Jan-10 23,400DMAN Option Exercise at $0.40 per share.
(Cost of $9,360)
26-Jan-10 23,400DMAN Automatic Sale at $6.31 per share.
(Proceeds of $147,654)
25-Jan-10 25,000DMAN Option Exercise at $0.40 per share.
(Cost of $10,000)
25-Jan-10 25,000DMAN Automatic Sale at $6.67 per share.
(Proceeds of $166,750)
22-Jan-10 25,400DMAN Automatic Sale at $6.85 per share.
(Proceeds of $173,990)
21-Jan-10 26,600DMAN Automatic Sale at $7.28 per share.
(Proceeds of $193,648)
9-Oct-09 *37,100DMAN Sale at $8.02 per share.
(Proceeds of $297,542)
8-Oct-09 *6,200DMAN Sale at $8.33 - $8.34 per share.
(Proceeds of about $52,000)
7-Oct-09 *15,100DMAN Sale at $8.27 per share.
(Proceeds of $124,877)
6-Oct-09 *31,600DMAN Sale at $8.13 per share.
(Proceeds of $256,908)
16-Jul-09 13,000DMAN Automatic Sale at $8.68 per share.
(Proceeds of $112,840)
15-Jul-09 39,000DMAN Automatic Sale at $8.47 per share.
(Proceeds of $330,330)
5-May-09 104,000DMAN Acquisition (Non Open Market) at $0 per share.
5-May-09 *7,000DMAN Disposition (Non Open Market) at $0 per share.
18-Dec-08 *15,000DMAN Option Exercise at $1 per share.
(Cost of $15,000)
15-Aug-08 600DMAN Option Exercise at $0.40 per share.
(Cost of $240)
15-Aug-08 600DMAN Automatic Sale at $11 per share.
(Proceeds of $6,600)
14-Aug-08 55,715DMAN Option Exercise at $0.40 per share.
(Cost of $22,286)
14-Aug-08 55,715DMAN Automatic Sale at $11 per share.
(Proceeds of $612,865)
13-Aug-08 59,636DMAN Option Exercise at $0.40 per share.
(Cost of $23,854)
13-Aug-08 59,636DMAN Automatic Sale at $11 per share.
(Proceeds of $655,996)
12-Aug-08 21,758DMAN Option Exercise at $0.40 per share.
(Cost of $8,703)
12-Aug-08 21,758DMAN Automatic Sale at $11 per share.
(Proceeds of $239,338)
4-Mar-08 60,000DMAN Acquisition (Non Open Market) at $0 per share.
27-Feb-08 *2,500DMAN Disposition (Non Open Market) at $0 per share.
    * Indicates that some (or all) shares are held indirectly (e.g. in a trust, by a spouse, etc.)

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